March Direct Mail Millions Blog Archives

Diect response advertising - Before undertaking the analysis of a specific ad, a point made in an earlier chapter deserves repetition.

No product or service can long endure if it lacks the all-important ingredient-mass appeal; that is, the capacity to satisfy the needs, desires or ambitions of large numbers of people. Make sure, in your own mind at least, that what you contemplate selling has this quality. […]

Diect response advertising - Marketer wins damages for mailing list spam - E-consultancy

Marketer wins damages for mailing list spam - E-consultancyMarketer wins damages for mailing list spamE-consultancy, UK - Mar 5, 2007A Scottish court has ordered an internet service provider to pay £750 plus expenses and interest to a man it "spammed" by sending a single e-mail obtained …David Berlind’s submission to OSI’s License-Discuss mailing list - ZDNetDavid Berlind’s […]

Direct marketing - How to Start Making Money with Sales Letters - American Chronicle

How to Start Making Money with Sales Letters - American ChronicleHow to Start Making Money with Sales LettersAmerican Chronicle, CA - Mar 21, 2007A sales letter is like a web page that provides all the benefits someone would receive by buying your product or service. It's like a big, bold, …The Top Ten Tips For Effective Sales […]

Mailing lists - NASA Extends Johnson Center Operations Support Contract 

NASA Extends Johnson Center Operations Support Contract NASA awarded a $30.4 million extension of the Center Operations Support Services (COSS) Contract for Johnson Space Center to Computer Sciences Corp.What to do when stuck with mailing labels Dear Heloise: This is a reply to the pet peeve about address labels from charities. The reader said she didn’t like […]

Direct mail - Marketing Success: Freelance Copywriter's Ad Blog Attracts New … - PR Leap (press release)

Marketing Success: Freelance Copywriter's Ad Blog Attracts New … - PR Leap (press release)Marketing Success: Freelance Copywriter's Ad Blog Attracts New …PR Leap (press release), CA - Mar 6, 2007COM) San Diego, CA March 6, 2007 – The key to successful marketing often lies in consistency, and freelance advertising copywriter John Kuraoka’s Ad Blog …Postcard Marketer […]

Junk mail - Starr Tincup Flourishes with Additions to Copy Desk

Starr Tincup Flourishes with Additions to Copy DeskPR.com - Their content will also be a part of a mix of direct marketing, direct response advertising including direct mail and email campaigns, webinars, pay-per-click and search engine marketing campaigns. The expansion of the content department will enable Aptimus Announces Breakthrough in Direct Response Ad […]

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