MSN MoneyCentral – Sept. 30, Sept. 30, (in thousands) 2006 2005 —– —– Employee compensation $ 22,550 $ 19,886 Direct-response advertising
Millions of College Students Opt in to Cell Phone Ads
MarketingVOX – They can be used with other forms of direct-response advertising like billboards, TV, internet and newspapers. The calls are used to promote contests, coupons and announcements, and are only sent to the student once. “Some see it as too intrusive to
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